Cloned Voices
Clones are only used with your consent, and voices can be swapped in the future.
AI Dubbing, Your Way
Our AI Dubbing solution pairs advanced technology with expert linguists, so your content can reach everyone, everywhere. Choose the service level that best fits your content's quality, turnaround, and budget requirements.
Service levels 
Every Dub Is Human-Reviewed. You Choose the Level.
Not every title has the same goals. With four service levels to choose from, you can determine the level of human involvement right for your content. Whether it's one file or one thousand, your standards apply to every output.
Launch
Initial Human Review
Perfect for short shelf-life content or long-tail languages.
Starting at $3/minute
Refine
Light Human Review
Perfect for when the accuracy of your message is critical, but speed is necessary and budget is limited.
Starting at $7/minute
Creator
Moderate Human Review
Perfect for any content where how it feels to a native speaker directly affects engagement.
Starting at $18/minute
Studio
Complete Human Review
Perfect for content where the performance of the dub has to match the performance on the screen.
Starting at $35/minute
Artistry × Technology
Built on AI, Perfected by People
3Play weaves proprietary tooling, advanced AI, and human expertise into every step of the dubbing workflow. The result: consistent, high-quality dubs, every time.
Our global network of native linguists allows you scale to meet today's content demands, without sacrificing quality or speed. And since we're AI model agnostic, your dubs keep improving as the technology does.
EnglishArabicHindiFrenchSpanishJapaneseIndonesianCzechVietnamesePortugueseGermanItalianKoreanSwedishPolishMandarinRussianDutchTurkishThai
Voice casting 
Find the Perfect Voice for Your Content.
Clone a voice or cast something new. Remix any voice for a new language or environment.
Native Casting
Full casting flexibility, from AI-designed voices to curated talent libraries.
Remix
Use any of our existing voices or clone voices and make edits in style and tone from language to language or environment.
Service Level Pricing
Four Options, All Right-Sized for Your Content.
Every tier includes professional template review: the step that separates 3Play from fully automated tools. From there, human involvement increases based on your quality requirements.
Launch
$3 /min
Immediate (script generation: 2 biz days)
Includes
- Source Dub Script
- Professional Template Review
- AI Adaptation
- Auto-Dubtitles (WebVTT + SRT)
- Stereo Vocal Track
- Full Audio/Video Mix
No human review of translation or voice post-template.
Refine
$7 /min
4 business days
Includes
- Everything in Launch, plus:
- Translation Quality Review
- Speech Boundary Sync
- Artifact-Free Voices
Creator
$18 /min
5 business days
Includes
- Everything in Refine, plus:
- Culturally Native Phrasing
- Emotionality Review
- Casting Director
- 5 HQ Voice Clones
- Full Boundary Sync
Studio
$35 /min
10 business days
Includes
- Everything in Creator, plus:
- Lip Sync (within segments, pauses, breath)
- Expert Vocal Performance
- Full Casting Oversight
- HQ Voice Creation
- 5.1 Mix (with 5.1 source)
Rates shown are starting prices per minute. Final pricing depends on language tier, content length, and add-ons selected. Minimum 5-minute charge for Refine and above.
See What 3Play Can Do for Your Content
Tell us about your project and a member of our team will follow up with a custom quote, tier recommendation, and, if you're a YouTube creator, a language strategy based on your channel analytics.
Frequently Asked Questions
Dubbing is a post-production process that replaces the original spoken dialogue in a video with a voice track in the target language, synchronized to match on-screen lip movements and emotional tone. It can be performed using professional voice artists, AI-generated voices, or, as with 3Play, a human-in-the-loop combination of both.
Subtitles let viewers read translations while hearing the original audio, preserving authentic voices and cultural nuance. Dubbing replaces the audio track so audiences can understand content in their native language without reading, creating a more natural viewing experience and, for digital video, better watch time and retention metrics.
3Play AI Dubbing is a human-in-the-loop localization service enabled by the highest-quality AI voices: AI handles the speed and scale, human linguist adapters and voice professionals handle the quality, cultural accuracy, and accountability. The level of human involvement scales with the tier you select.
We support dubbing in 50+ languages, including Spanish, French, German, Italian, Portuguese, Chinese, Japanese, Korean, Arabic, Hindi, and many more. Language availability and pricing vary by tier. Contact us for a full language list and to confirm availability for your target market.
3Play's linguists are expert professionals trained in accessibility services, with deep linguistic knowledge, cultural fluency, and direct experience in dubbing workflows. Every tier includes professional template review: speaker identification, timing structure, and character names verified before processing begins.
Submit your source video through our platform or via API. From there, our team handles scripting, casting, adaptation, sync, performance, and mixing, and delivers a fully dubbed audio/video file ready to publish. We run the workflow; you approve the output.